How To Write A Bio That Hooks Your Potential Customers in Only 3 Simple Steps…

Alright, if you’re having a hard time creating a bio that shows your professionalism and expertise in what you do to people…

This Article is for you.

Because I’m about to give you a simple step-by-step formula to make the best bio possible…

To show and prove to your potential customers that you’re the best option for them.

Let’s dive in…

This Formula can be used for all your social media platforms!

Your bio can either HOOK the lead…

Or make them drop off and keep them from even clicking your bio’s link.

I’ll start with an example…

Imagine you’re looking for an English learning course to help you speak and sound like a real native.

There are thousands of English learning pages on YouTube, Instagram, and even TikTok, no?

So, how will you find the right page? How will you land on a page and say:

“Oh man, this teacher is a professional… He has a great resume and has helped many students become fluent, he knows what he’s talking about, he probably can help me become fluent as well”

Do you see the mental model?

That’s exactly it.

People have to see you and your company as a trustworthy and credible source that can help them solve one of their specific problems.

So, how do people see you as a credible and professional source? (I’ll show you that in the perspective of that English teacher first)

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Step 1: You should add how you can help your audience (in this case as an English teacher, you can help them master speaking, listening or become like a real native, etc)

Tell them what you can do for them and how will you solve their problems.

Step 2: You should talk about your own successes if possible (if you're featured somewhere or if you run an academy, etc) that builds credibility for you.

Or if you believe your content and profile are professional, you can call yourself the number one (#1) at what you do

Step 3: How did your customers become successful with your offers, how your offers helped them (in that teacher’s perspective: how many people became fluent or how many people joined your classes or courses, etc)

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Do you see the point?

This is working on 3 important perspectives.

Now, let’s tailor this for YOUR business.

That’s gonna be the exact same formula…

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Step 1: Tell them what you do to help them/How do you solve their problem/What will you provide them/How do you help them reach to their desire

Step 2: What have you done in your own profession that makes you credible? (Do you have a license/Do you run a famous company in this field/Are you featured in some popular place/etc)

Step 3: Talk about the success of your previous customers (How many people used your offer and solved their issue/The number of happy customers/How many people are working with you in order to solve their problem)

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It’s that simple.

If you do this correctly, it really can act like a magnet for you to:

1. Get new potential leads

2. Convert those potential leads into customers

If your bio is created in a way that establishes trust between you and your audience…

Plus, it shows them you can help them to solve their problem…

And you or your company is also credible…

You’re 10-0 ahead of most of your competitors.

And you can hook the leads right away when they visit your page.

So, don’t be afraid to spend some time making a professional bio.

I promise you it’s worth the time you invest in it.

If you want us to look at your marketing plan and see what we could do for you to improve your business, get in touch with us today.